The sales letter is well known amongst internet marketers. In internet marketing terms, this is a landing page which product owners use to generate excitement and trust for their product within their page’s visitors/potential customers, thus generating sales. This post will explain how to write a sales letter using my own sales ladder process. How …
One of the most common questions I get from webmasters is “how to monetize my blog”, or better said, how to take what I’ve painstakingly worked on for the last X number of months or years and make something back from it? The good news is that where there’s traffic, there is money to be …
It’s time to face it – your content sucks. It’s not a slight against you, it’s nothing personal, but everything you post is blah, meh, and most importantly, not converting how you’d like it. Many of us easily fall into the pit of sucky content without realizing it. We get complacent and continue to churn …
In the past we talked about the importance of ACTUALLY thinking like your customer when marketing. There is no more assured road to success in marketing than doing this. Conversely, ignoring your customer’s thought processes or simply not putting enough time into it is a surefire way to failure. It’s not as simple as saying …
5 Tips For How to Think Like Your Customer When Marketing Read More »
If you have any questions about your website or the traffic which it is receiving, odds are you can find the answer within your site’s Google Analytics data. Today we’re going to talk specifically about that data which you can get from the reporting tab. Google Analytics Reporting Tab Now I’m going to assume you …
Effective copywriting is constantly evolving out of necessity. What was once an effective message may now be seen as trite and overdone, causing your audience to tune it out before you can even mention the business/product/service itself. Because of this constant evolution, it can be difficult when you first sit down to create new copy …
A worldview is an all encompassing term to refer to someone’s outlook on life and everything in it. It dictates how they will respond to any given situation whether that’s a question asked of them, an event which presents itself to them, or even an advertisement. The last bit is what we’re going to be …
How to Create the Perfect Copy By Using Worldview Read More »
Growth hacking is one of the more recent buzz words in the world of online marketing. The good news is it’s not something completely new and foreign but more entails tapping skills you likely already have cultivated in part as an online marketer (SEO, web analytics, split testing, etc.) in order to more effectively market …
In online marketing we work to create traffic to our sites through paid and organic means, but once that traffic has reached our site, our attention shifts to converting on that traffic. There are a lot of different ways to do that between good sales page copywriting, split testing, and other techniques such as preselling. …
What is Preselling and How Do You Presell Effectively? Read More »
Affiliates need all the help they can get and it’s in no one’s better interest than yours as the product owner to help them out. More promotion from affiliates not only means more sales for you but more exposure for your product or service, as well. This gets more people talking about your product to …
