Viewing all posts under Online Marketing Definitions


Growth hacking is one of the more recent buzz words in the world of online marketing. The good news is it’s not something completely new and foreign but more entails […]

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Page rank is an approximate value which Google assigns a particular web page (note not website) as a reflection of the authority which that page commands. While it’s not definite, […]

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Google Hummingbird isn’t simply an algo update; it’s technically meant to replace their traditional search results system altogether. Have I got your attention? It’s not as painful as it sounds. […]

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A common question I’ve been seeing as of late relates to “SAPE” networks and what they are. This question in and of itself is a misnomer; SAPE is not a […]

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In online marketing we work to create traffic to our sites through paid and organic means, but once that traffic has reached our site, our attention shifts to converting on […]

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Branding is incredibly important from an SEO point of view and one of Google’s new ranking factors which they are looking increasingly at. Gone are the days when good backlinks […]

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Content curation can be confusing because most definitions only cover part of its complete meaning. Content curation refers to both aggregating content from different places around the web, sifting through […]

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Customer relationship management (CRM as the popular acronym) is a marketing strategy which can help develop your relationship with, well your customers! We’ve all heard the stats that it’s considerably […]

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