How to Improve Rankings Through Dead Link Removals

This is your friendly mid-year reminder that dead links always hurt your presence online both in the eyes of your visitors as well as search engines, so cleaning them up is always a mini SEO audit project to keep in mind. Search engines like Google are businesses like any other and as such they want …

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5 Tips For How to Think Like Your Customer When Marketing

In the past we talked about the importance of ACTUALLY thinking like your customer when marketing. There is no more assured road to success in marketing than doing this. Conversely, ignoring your customer’s thought processes or simply not putting enough time into it is a surefire way to failure. It’s not as simple as saying …

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The 4 Keys to Beat the Spam Filter

Every email client has a spam filter whether it’s Gmail, Yahoo, Hotmail, or even website specific ones through Roundcube, SquirrelMail, etc. As users of personal and business email addresses, we appreciate this filter to keep unwanted, dangerous, or otherwise spammy emails out of our inbox. As a business owner or anyone interested in sending out …

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What is Google Search Console How to Use Google Search Console

If you haven’t been paying attention, Google Webmaster Tools has been rebranded as Google Search Console. It’s essentially the same information, just with a new name to reflect its greater emphasis on search engine traffic to give you insights on related search engine information such as the search terms bringing you traffic and where you’re …

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The Website Padlock – Everything You Need to Know About SSL

You know what I’m talking about, that little oftentimes green padlock which is displayed next to the URL of the page you’re on in your address bar, depending on your browser. A coalition of web presences have pushed for greater online security for internet users, and that accountability falls on the webmasters themselves. Attention around …

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